Paytm is an e-payment cashless platform which makes our daily life easier by providing e-wallet and UPI transactions for almost everything
help Paytm in the brand recall
Festive season is a peak time when people are travelling to various places for vacation. Paytm wanted short digital ad that can speak about Paytm offering travel ticket booking facility Which will help Paytm in the brand recall among the audience
THE BRIEF
In 12 seconds we wanted to make something that people will stop by and watch, like and remember. So we took up an interesting way to show someone coming up on screen and tell people to book tickets, so we decided to bring kids on screen which can catch attention and therefore make people watch it. These short series of content not just created a brand recall it made people go wow on paytm travel